Ben Hoffman's season, Shiv, and Omega X brakes

 Jul 6, 2015 article & images by Nick Salazar


TriRig is incredibly proud to have world-class athletes like Ben Hoffman eager to ride our products. Ben Hoffman has had his eye on the Omega brakes for a while, and last week we had the chance to set him up on our new Omega X platform. Check out the video above to see what he has to say about his 2015 season, as well as a detailed look at his 2015 Specialized Shiv race rig. Lots more pictures and info in the gallery below. Enjoy!


Tags » benhoffman,  rigs,  shiv,  specialized

Ben Hoffman, a.k.a. The Hoff 

Ben Hoffman has been a stalwart pro for many years, but his name really exploded last year when he took second place at Ironman Hawaii, surprising many pundits and making clear that he is a force to be reckoned with. Ben is also set up with our new Omega X brakes, and working hard towards his goal of another stellar Kona performance.

  • Ben Hoffman with his TriRig-equipped Shiv.
  • Ben Hoffman with his TriRig-equipped Shiv.
  • I swear we didn't ask him to pose like this. But we definitely took the picture once he did.
  • Even just tooling around, Hoffman's calves tell the story of just how much riding this guy does.
  • Hoffman tests out the new Omega X brakes. His verdict: 'they're awesome.'
  • Very clean front end: bars, BTA bottle, and TriRig Omega X brake. No wires in the wind.
  • Ben Hoffman's Shiv.
  • Very clean front end: bars, BTA bottle, and TriRig Omega X brake. The Di2 box is visible from this perspective, but at least hides within the frontal profile of the head tube (adding no frontal area).
  • Omega X brakes front and rear
  • Beautiful S-Works crank plus Quarq is probably the lightest power meter on the market, and an excellent crank.
  • Hoff rides a massive 55T chainring.
  • No longer sponsored by SRAM, Hoffman is free to use the drivetrain of his choice, and like many athletes, he's gone to Shimano for its brilliant Di2 group.
  • Hoff rides the 'Fit' paint scheme on his Shiv.
  • Hoff rides the 'Fit' paint scheme on his Shiv.
  • Hoff rides the 'Fit' paint scheme on his Shiv.
  • The S-Works bars are fitted with the new low-stack hardware, and Ben rides his slammed.
  • The S-Works bars are fitted with the new low-stack hardware, and Ben rides his slammed.
  • Ben uses the Specialized Fuelselage to hydrate in addition to having a BTA bottle.
  • Ben uses the Specialized Fuelselage to hydrate in addition to having a BTA bottle.
  • No longer sponsored by SRAM, Hoffman is free to use the drivetrain of his choice, and like many athletes, he's gone to Shimano for its brilliant Di2 group.
  • Specialized Sitero saddle keeps Hoff in position and riding comfortably.

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